A New Home Search
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A New Home Search

After several years of diligently saving money, I’m nearly ready to purchase my first home. Because I’ve been thinking about buying a home for so long, I know exactly what I want my house to look like. I desire a place that has three bedrooms and three bathrooms. I also need a quiet space to set up my home office in. I want a massive, walk-in closet in my master bedroom. My master bathroom needs to have double vanities, a tiled, walk-in shower, and a Jacuzzi tub. On this blog, I hope you will discover how to set priorities during your new home search. Enjoy!

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A New Home Search

4 Ways To Make Your Million Dollar Property Stand Out

Elli Jokela

If you are selling a property worth a million dollars or more, you will be targeting a very specific audience with your listing. You will need to take steps to ensure that your listing stands out above other listings on the marketplace. You will be working with an exclusive market, which means you need to put a little more effort into your listing. Here are four ways you can make your property stand out from the competition:

Way #1: Work with a Luxury Real Estate Agent

First, you should work with a luxury real estate group or agent. An experienced agent will have sold million-dollar properties before and will have the right contacts to bring in clients who will be interested in your home. He or she will also understand how to market, price, and advertise this type of exclusive property. 

Way #2: Work with a Professional Stager

Second, before you bring in a photographer to take pictures of your home, you need to ensure that it is staged right. You will want to work with a professional stager to set up your home and customize it so that it appeals to your target audience. A professional stager will rearrange your home so that the home's best features are shown off while reducing the impact of your personal style on the property. This will allow potential buyers to more easily imagine how the property will meet their needs and adapt to their style and is necessary to ensure that you can get the money the home is worth.

Way #3: Strategically Price the Home

With million dollar property listings, you will need to figure out how to price the property. You want to price it low enough to generate interest and move it off the market quickly. You need a price point that is reasonable, that appeals to the market, your needs, and matches your home's value. That is where working with the right real estate agent comes into play; your agent can help you get the pricing right.

Way #4: Hire a Professional Photographer

Fourth, hire a professional photographer to take pictures. With a million-dollar home, you need million-dollar photos that show off its value. You'll want high-quality photographs for the online listing and for additional advertising and social media distribution.

To really make your listing stand out, throughout the selling process make sure that you only work with professionals who will help you reach your target market and generate interest in your luxury home.


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